The 5 Most Common Facebook Ad Mistakes (and How Coaching Fixes Them)

Running Facebook ads can be one of the best things you do for your business…
💸 Unless you’re making these common mistakes.

We see it all the time—business owners wasting hundreds (sometimes thousands) of dollars and still wondering, “Why isn’t this working?”

Here’s the good news: every one of these mistakes is fixable—and that’s exactly what we help you do inside the Spunky Monkey Coaching Academy.

Mistake 1: Boosting Instead of Strategising

Boosting a post is tempting. It’s quick, it’s easy—and it feels like you’re doing something.

But boosting is a short-term push, not a real strategy. It lacks targeting, testing, and tracking—the things that actually get results.

✅ Coaching fix:
We teach you how to use Ads Manager properly so you’re not just reaching anyone—you’re reaching the right people.

Mistake 2: Not Knowing Who You’re Targeting

Facebook’s audience options are powerful—but confusing. And if you’re not using custom or lookalike audiences, you’re leaving money on the table.

✅ Coaching fix:
We’ll help you define your ideal audience and build custom + lookalike audiences that do the heavy lifting for you.

Mistake 3: Picking the Wrong Objective

Choosing the wrong campaign objective is like asking Facebook to do the wrong job. If you want sales, but you’re running a “Reach” campaign—you’ll likely just get seen, not clicked.

✅ Coaching fix:
We walk you through exactly which objective matches your goal, whether that’s sales, leads, or traffic.

Mistake 4: Giving Up Too Soon

Ads need time, testing, and tweaking. Many business owners panic after 3 days and switch everything off. The result? No data, no results, and a lot of frustration.

✅ Coaching fix:
You’ll learn how to read the numbers, understand what’s working, and make smart changes without restarting from scratch.

Mistake 5: Trying to Learn It All Alone

Watching YouTube tutorials or following random advice can lead to conflicting strategies and wasted time.

✅ Coaching fix:
Our Coaching Academy gives you direct answers, personal guidance, and a clear path tailored to your business.

You Don’t Need to Be Perfect—You Just Need a Plan

Running ads isn’t about never making mistakes. It’s about knowing how to fix them.
And that’s what we do inside the Spunky Monkey Coaching Academy—together, step by step.

Ready to Get It Right?

Stop guessing and start growing with expert coaching, a supportive community, and strategies that work.

👉 Visit spunkymonkeymedia.com.au to join the Coaching Academy today.

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